Project Overview
OmniSpear modernized The Andersons’ digital presence by migrating their outdated eCommerce site to Shopify. The new platform included features like subscriptions, bundles, loyalty rewards, and restock alerts. OmniSpear also upgraded their mobile app from Xamarin to React-Native and added modern payment options. Finally, OmniSpear built a secure middleware layer to connect all systems, improve reliability, and reduce both maintenance costs and downtime.
Services Provided
Web Development
Mobile Web Development
SEO
User Experience
E-Commerce
Mobile App Development
Case Study
Case Study: The Andersons
Transforming eCommerce and Mobile Experiences with OmniSpear
Overview
The Andersons, a trusted home and garden brand, needed a modern digital ecosystem to handle rapid growth, reduce technical debt, and deliver a seamless experience across web and mobile.
OmniSpear partnered with The Andersons to:
- Redesign and migrate their existing, outdated eCommerce site to Shopify
- Upgrade their mobile app from Xamarin to React-Native
- Build a secure Middleware bridge to unify services and integrations between the new Mobile App and Shopify.
Together, these initiatives created a scalable foundation that empowers The Andersons to grow confidently into the future.
The Challenge
- The existing eCommerce site ran on an Outdated CMS Platform that was costly to maintain and lacked modern sales features
- A mobile app built in Xamarin, which was being sunset by Microsoft, and lacked features
- Fragile, direct connections between apps and third-party services that increased downtime risk and support costs
The Andersons needed a future-proof solution that could scale with their business.
Our Solution
1. Shopify Website Redesign
- Migrated from CraftCMS to Shopify for improved stability, scalability, and reduced support costs
- Introduced new revenue-driving features: subscriptions, product bundles, loyalty rewards, and back-in-stock alerts
- Designed a fresh, mobile-first site with streamlined navigation and product listings
- Built Dashboards for centralized reporting across eCommerce and mobile platforms
2. Mobile App Upgrade
- Migrated the consumer app from Xamarin to React-Native with Expo, ensuring long-term platform support
- Preserved all existing features while adding modern payment options like Apple Pay and PayPal
- Prepared the app for direct Shopify integration, aligning with the new website roadmap
3. Custom Middleware Development
- Built a secure API-driven middleware layer to connect the website, mobile app, and 3rd-party services
- Reduced downtime with smart caching and eliminated fragile real-time dependencies
- Introduced centralized logging, monitoring, and event alerts for reliability
- Delivered a flexible integration hub that allows services to be added or swapped without major code changes
- Implemented a deny-first security model with multi-layer authentication
What Our Clients Say About Us
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OmniSpear helped our company set up and configure, then migrate our websites onto new dedicated servers. They went above all expectations, working quickly and efficiently to accomplish this goal. During the whole process, every question or concern I had was addressed and answered with care and professionalism. I really cannot recommend OmniSpear enough.
Kat W.
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The best. OmniSpear provides the perfect blend of capabilities and cost consciousness. Big or small, they do it all. I've worked with them for decades and it has always been a great, consistent experience. My current project with them has involved UI, website, web app, multiplatform, and the full stack behind it all. From all aspects they really understand what it takes to make a project SUCCESSFUL and vest into it as concerned partners!
Scott A.
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Our business is centered around the application that OmniSpear built and on their ability to quickly respond when issues arise. OmniSpear has listened to the needs of our customer base and developed a user-friendly and reliable service that our customers use every single day, multiple times a day. When issues do arise, OmniSpear’s maintenance team is quick to respond and resolves the issue within hours.
Brian S.