A Fresh Look for Habitat for Humanity of Miami and Shelby Counties

OmniSpear, Inc. has a long history of working with non-profit organizations throughout Dayton, Ohio and the surrounding areas. One of the organizations we work with is Habitat for Humanity of Miami and Shelby Counties (HFHMSCO). Their charitable work goes beyond just building houses. We were tasked to help them convey that message and their mission.

Once Habitat international released new branding and messaging standards, the existing HFHMSCO site had become outdated and needed a full refresh. We worked closely with their staff to outline the elements and structure of the site in preparation for a new look. Together, we slimmed down the site helping them target their message to the appropriate audiences. Once the structural outline was complete, we moved on to their branding and messaging. The new site features strong graphical elements which reflect the new colors of Habitat for Humanity. We also direct visitors with clear calls to action and provide engagement through the use of a news feed and blog.

We are proud of our work in the community by assisting organizations like Habitat for Humanity. You may learn more about their mission by visiting their new site: https://hfhmco.org