Practice Making Money, Not Spending Money

Basecamp CEO Jason Fried talks about taking an “intentionally small” approach to building a business for the long-term on a recent episode of Recode Decode, hosted by Kara Swisher.

Listening to Basecamp CEO Jason Fried on a recent episode of Recode Decode, we’re inspired to think differently about our relationships with our custom software development clients.

In the interview, Fried talks with Swisher about being intentionally small and the risk of growing too big, too fast.  Losing money for years to fuel fast growth is accepted, even expected. Fried’s warning: “By the time you finally need to actually make money, you don’t have any skills. You don’t know how to make money because all you know how to do is spend it.”

Listen to the whole podcast or skip to minute 35:30 to hear the discussion about being intentionally small and focusing on intentional growth.

Whether you’re launching a new business or growing a small one, you’ll be spending money on infrastructure.  In today’s world, some or most of that will be invested in custom software — even if you’re not a technology company. How you schedule that investment can make a difference.

OmniSpear has experience growing profitably since 2001.  And we’re open to talking about scaling that giant custom software project into a series of smaller projects to fit within your intentional growth budget. Listen. Develop. Deliver.

Contact OmniSpear for your custom software development needs.

Outsourcing Custom Software Development

You’ve decided to invest in technology to take your company to the next level. Now what? OmniSpear shares its perspective about outsourcing custom software and mobile app development.

Eighteen years of custom software development experience provides perspective. The growth of cloud computing, the power of bandwidth and advancements in programming languages have increased the complexity of software development and created pressure for companies to invest in technology to remain accessible to their customers. A website is no longer enough. Both consumers and business-to-business customers are enticed by customized online and mobile connections tailored to their specific needs and interests.

Creating customized connections requires more than a CMS with a shopping cart plugin.  Many small and medium-sized businesses are investing in custom software solutions and mobile applications to create unique experiences for their customers.  And some have the opportunity monetize the connection through the creation of subscription-based services known as SaaS.

Embarking on a custom software development project is a very different endeavor than designing a website.  Website mechanics are pretty well set and the key to success is good graphic design and marketing content. A well resourced marketing department and website development partner can successfully launch a new website for a company.

With custom software, mobile apps and SaaS offerings, the development project will draw upon operational and technical experts within the company as well as marketing.  A successful development partner carefully listens to the needs of all company stakeholders and coordinates the differing perspectives as they relate to the project goals.

Across eighteen years, OmniSpear has been in the trenches with hundreds of clients.  Won some. Lost some. And through these experiences, OmniSpear knows what it takes to succeed. Listen. Develop. Deliver.

Contact OmniSpear for your custom software development needs.

Delivering Value for Clients

New relationships begin with excitement and optimism about the future.  In custom application development, new client relationships are no different.  Clients start out with clear goals and management consensus to invest in growth or efficiency for their company.  Development teams commit to aggressive timetables and provide glowing references from previous clients.  Over the course of a project, maintaining open lines of communication and building trust are key to sustaining that initial optimism and excitement through the inevitable rough patches and to building momentum necessary for successful project delivery.

OmniSpear works with start-up and seasoned businesses to develop custom software applications.  Successful projects deliver real value to the client.  Depending on the client’s goals, value can mean expanded customer reach, improved efficiency, increased functionality, greater competitiveness, more security and much more.

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 Most importantly though delivering value to a client means completing a project to spec and within the time-frame and budget agreed upon by both client and development team.

Read about OmniSpear’s work with Intellicasting, a start-up that began in 2015 and is still going strong today.  Find out how OmniSpear delivered value by designing and developing a cloud-based SaaS mobile and web application launching Intellicasting from start-up to profitable online subscription management system for the quick-service restaurant industry.