You’ve decided to invest in technology to take your company to the next level. Now what? OmniSpear shares its perspective about outsourcing custom software and mobile app development.
Eighteen years of custom software development experience provides perspective. The growth of cloud computing, the power of bandwidth and advancements in programming languages have increased the complexity of software development and created pressure for companies to invest in technology to remain accessible to their customers. A website is no longer enough. Both consumers and business-to-business customers are enticed by customized online and mobile connections tailored to their specific needs and interests.
Creating customized connections requires more than a CMS with a shopping cart plugin. Many small and medium-sized businesses are investing in custom software solutions and mobile applications to create unique experiences for their customers. And some have the opportunity monetize the connection through the creation of subscription-based services known as SaaS.
Embarking on a custom software development project is a very different endeavor than designing a website. Website mechanics are pretty well set and the key to success is good graphic design and marketing content. A well resourced marketing department and website development partner can successfully launch a new website for a company.
With custom software, mobile apps and SaaS offerings, the development project will draw upon operational and technical experts within the company as well as marketing. A successful development partner carefully listens to the needs of all company stakeholders and coordinates the differing perspectives as they relate to the project goals.
Across eighteen years, OmniSpear has been in the trenches with hundreds of clients. Won some. Lost some. And through these experiences, OmniSpear knows what it takes to succeed. Listen. Develop. Deliver.
Contact OmniSpear for your custom software development needs.
Developing “clean” code is very important for any web / mobile application development firm, and making maintainable, readable, and documented code helps OmniSpear keep a competitive edge and a superior product. Our team has a strong focus on coding standards and cleanliness. This disciplined approach gives both our developers and our clients the benefit of clean, robust, and maintainable code.
As a firm focused on its clients and developers, OmniSpear prides itself on delivering clean, robust, and maintainable code. This is the drive that led us to introduce our own set of coding standards, following best practices as well as some additional “secret sauce”.
Coding Standards are important for a number of reasons. Some reasons include:
- The cost of maintenance is directly affected by the cleanliness and the amount of documentation in the code
- Code sometimes changes ownership, and the cost of cross-training can be expensive. With documented code, there is less training
- And obviously, coding standards improve the quality of code by making it easier to understand and improving readability.
Like any set of rules or guidelines they have to be enforced. Our internal process requires all new code to be checked for standards compliance by another team member before being made live to the customer / world. The time and money spent on doing code reviews has proven time and time again to be well worth it. Some of the core benefits include:
- Another set of eyes on the code / project is insurance for us and our clients. If one our developers goes on vacation or gets hit by a bus, the other developer(s) that did the code review will be able to pick up where they left off.
- We catch all kinds of things! After all we’re human and make mistakes. Two or more sets of eyes is always better than one.
Mobile web traffic surpassed desktops back in late 2015. Since that time, mobile device usage has skyrocketed with 57% of all web traffic now mobile. More than ever before, people have a higher expectation of their mobile experience with brands on their phone. Every experience matters and with users primarily interacting on their phones, it’s more important than ever to get it right.
We have a few observations and tips that you should focus on to help your users have a quality mobile experience. One of the biggest complaints from mobile users is that they have a ‘slow experience’. Google provides a testing tool to address this and will report how well your site performs in a mobile environment.
Finding the information that a user is looking for is also critical for having a successful mobile presence. Simplifying the site navigation on mobile devices is part of the solution. Incorporating a ‘hamburger’ menu with direct links to important information is something we incorporate into all our responsive web sites.
Interrupting the mobile experience should be done with great caution. Pop-ups and full-screen ads that block people from seeing your content contribute to a negative mobile experience. On a desktop it may be easy to just ‘click off’ an ad but on mobile is may completely lock the viewer out of seeing any relevant information. The Coalition for Better Ads provides some good insight into the least preferred ad experiences for desktop and mobile web.
With rapid advances in technology and users spending more and more time on their smartphones, providing a quality mobile experience is key to your online success.
We’ve known Dale at Euro Classics for years and finally convinced him of a much needed site overhaul. His shop was well known in the enthusiast community for their quality and craftsmanship. Our mission was to help him expand his reach to all import car owners regardless if it was a Volkswagen or a Ferrari.
The solution for Euro Classics was based off a Laravel PHP framework. Our custom blogging platform allows Euro Classics to easily maintain their shop news without the need to learn a full CMS. For our web development team, coding the pages directly in an IDE is considerably faster than the drag-n-drop or WYSIWYG interfaces associated with most platforms. This allowed our team to turn the site around much faster and with greater control over the appearance.
We look forward to seeing the site perform well as there is a fair amount of competition among Foreign car repair shops in the Dayton area.
We are growing yet again and happy to expand the OmniSpear team! We would like to welcome our newest developer, Justin Weyant, who has just started with us today. Justin has years of experience and will make a wonderful addition to the skill set here at OmniSpear.
OmniSpear just rolled out a fresh new look for Hot Head Burritos and we are excited to announce its official release today! We enjoyed working with the Hot Head team to make their vision come to life online. As true burrito connoisseurs, we can definitely say we were passionate about this project.
OmniSpear proudly welcomes James Allen to the team! James is the latest of developers to join the OmniSpear crew and we are eager for him to start drilling into projects. We currently stand with 2 James at the company, so expect nicknames to come!
OmniSpear is proud to announce the launch of a new website for River Valley Credit Union today, rivervalleycu.org. Created with the user experience firmly in mind, the site has been designed using the latest technology so the site is compatible with today’s browsers and mobile devices. Our company takes great pride in offering pertinent website design and maintenance support. We understand that a successful website enhances your business and performance for clients and customers. OmniSpear trusts that River Valley Credit Union – already respected for checking, savings and all other business and account options it offers for diverse populations – will continue to prosper through the online services it provides to members!
Take a look at www.rivervalleycu.org!
We have a common saying for many here at OmniSpear and it’s “Happy Birthday Porcha.” Well, today is actually the true birthday of Mr. James Porcha, so we had to make sure and legitimately wish him a wonderful day. Our lunch celebration consisted of pizza, sweets, games, and extreme competition (our classic combo). So for our team, it was a success. We can’t wait to wish James many more Happy Birthdays in the future.
We are excited to announce our newest developer to the team, Michael Janning! Michael is both a Math and Computer Science major, so he knows his way around complex equations to code like a champ. He’s already started the week off with a bang, and we are ready for him to take on our project pipeline!